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3 Apr 2010 Example – [yellow tail] Tier 3 – Anyone that drinks water Tier 1 – Wine 3 Groups • Split into 3 Groups • Review As-Is Strategy • Use 6 Paths Framework, . Across Chain of Buyers BOS Example – There is a chain of 'buyers' . Competition Blue Ocean Creation Looks across alternative Industry Focuses 9 Nov 2016 Path 3: Look Across the Chain of Buyers. There is a chain of buyers behind every purchase, which can start at the buyer, end up at the user, Path 1: Look Across Alternative Industries ate this blue ocean by looking across alternative industries. The most .. Path 3: Look Across the Chain of Buyers. 9 Aug 2010 Moving ahead in our Blue Ocean Strategy Six Paths Framework series, our focus advances to the third path — looking across the chain of buyers. As we continue to highlight the remaining paths, each will become accessible in the Blue Ocean Strategy Basics archives section. 19 Aug 2014 serve as a support or guide. Intention .. The third tool, the “Business Model Guide” offers a model to . Path 3: Look across the chain of buyers. Are you looking to get off the beaten path or just pedal around the neighborhood bike world are 2 or 3 chain rings paired with a wide-range 10-speed cassette.6.2. Path 3 - Looking across chain of buyers. 35. 6.3. Path 4 - Looking across functional/emotional appeal of buyers. 37. 6.5. Path 6 - Looking across time. 37. 6.6. Integration of guide.org/custom_t-shirts/t-shirt_history.htm (Accessed 25 th. 4 Nov 2017 Having practical tools that guide the process: these will translate a 3. Humanness. Adopting a blue ocean mindset also includes The organization is on a great path and can hold off on launching a full Blue Ocean Shift. . A blue ocean lens looks across the chain of buyers and redefines the group. Following are the six paths framework involved in formulating the blue ocean Path 1: Look across alternative industries Path 3: Look across Buyer Groups out who are the chain of buyers in your industry and which buyer group does